Locomo Franchise
Franchise Quick Facts
| Brand Name | Locomo |
|---|---|
| Industry | Coworking & Creative Spaces |
| Business Category | Hotel / Shared Workspaces |
| Founded Year | 2018 |
| Franchise Started Year | 2019 |
| Total Franchise Outlets | 1–10 (expansion opportunity) |
| Estimated Investment | INR 10 Lakh – 20 Lakh |
| Franchise Fee | INR 1,00,000 |
| Royalty Fee | 10% |
| Space Requirement | 2,000 – 10,000 Sq.ft |
| Staff Requirement | Personnel for front-desk operations, community management, and administrative support |
| Expected Payback Period | 6–11 months |
1. Brand Overview
Locomo operates in the coworking and creative space industry, providing shared work environments designed for individuals and small teams engaged in creative, entrepreneurial, and professional activities. Its offerings target freelancers, entrepreneurs, artists, and professionals seeking collaborative, well-equipped workspaces with additional community-driven programs.
2. Operating Concept
Locomo functions as a hybrid coworking and creative community hub. Customers interact by reserving workspace memberships or event access through online platforms or onsite registration. Revenue is generated from workspace subscriptions, event participation fees, and auxiliary services like workshops, seminars, and café access. Daily operations include managing shared desks, private offices, community events, and technology infrastructure such as high-speed internet and audiovisual equipment.
3. Products or Services Offered
Franchise outlets offer:
| Coworking Spaces | Flexible desks, private offices, and dedicated workstations |
|---|---|
| Community Programs | Workshops, seminars, mentorship programs, and networking events |
| Creative Activities | Open music nights, collaborative projects, and skill-based sessions |
| Technology Infrastructure | High-speed WiFi, printing, and AV equipment |
| Amenities | Café/lounge access, refreshments, and communal areas for social interaction |
4. Franchise Partnership Structure
Franchise partners are responsible for:
- Operating the coworking spaces and managing memberships
- Hosting community events, workshops, and seminars
- Overseeing staff and day-to-day facility operations
- Marketing the location to local professionals and creatives
The franchisor provides:
- Training on operational workflows, community management, and service standards
- Marketing and branding support, including promotional materials and campaigns
- Guidance for hosting events and workshops
- Ongoing operational support and updates on best practices
5. Franchise Investment Overview
| Estimated Investment | INR 10 Lakh – 20 Lakh, covering interior setup, furniture, IT infrastructure, and initial marketing |
|---|---|
| Franchise Fee | INR 1,00,000 for brand usage and operational guidance |
| Royalty Fee | 10% of revenue |
| Setup Cost Components | Coworking furniture, high-speed internet infrastructure, event equipment, and branding |
6. Infrastructure and Setup Requirements
| Space Requirement | 2,000 – 10,000 Sq.ft, suitable for flexible seating and event areas |
|---|---|
| Preferred Locations | Urban or semi-urban areas with high density of creative professionals or startups |
| Equipment Needs | Ergonomic furniture, high-speed internet, AV and IT systems, communal event resources |
| Staffing Requirements | Community managers, administrative personnel, technical support, and café attendants if applicable |
7. Training and Franchise Support
Franchisees receive support including:
- Operational training for coworking management and community engagement
- Marketing and promotional guidance to attract members and businesses
- Event planning and execution support for workshops, seminars, and music nights
- Ongoing operational advice and updates on technology or service enhancements
8. Revenue Model and ROI Considerations
Revenue streams include:
- Membership subscriptions for desk and office rentals
- Event participation fees and workshops
- Auxiliary services like café sales and community programs
- Potential sponsorships or collaborative partnerships
Expected payback is 6–11 months, with revenue influenced by membership adoption, occupancy rates, and event participation.
9. Brand Background and Expansion
| Founded Year | 2018 |
|---|---|
| Franchise Start | 2019 |
| Franchise Network | 1–10 outlets for expansion |
| Geographic Presence | Primarily urban Indian markets with potential for regional scaling |
| Expansion Goals | Growth through franchising in cities with strong startup and creative professional communities |
10. Key Advantages of the Franchise Opportunity
- Access to a coworking model combined with creative community programming
- Scalable operations suitable for multiple locations
- Multiple revenue streams from memberships, events, and ancillary services
- Structured support for operations, marketing, and community engagement
- Growth potential in urban areas with rising demand for flexible workspaces
11. Franchise Investment Snapshot
| Estimated Investment Range | INR 10 Lakh – 20 Lakh |
|---|---|
| Franchise Fee | INR 1,00,000 |
| Space Requirement | 2,000 – 10,000 Sq.ft |
| Royalty Structure | 10% of revenue |
| Expected Payback Period | 6–11 months |
| Number of Existing Franchise Outlets | 1–10 planned |
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