| Brand Name | Urbanpoche Fashion |
|---|---|
| Industry Category | Fashion & Apparel |
| Business Segment | Menswear and Womenswear Retail |
| Founded Year | 2019 |
| Franchise Started Year | 2024 |
| Headquarters | Not specified |
| Number of Franchise Outlets | 1–10 |
| Estimated Investment | INR 5–10 Lakh |
| Franchise Fee | Not separately specified |
| Royalty Fee | 35% |
| Space Requirement | 500–1,000 sq.ft |
| Expected Payback Period | 3–4 months |
Urbanpoche Fashion is a franchise brand operating in the fashion retail sector, offering menswear and womenswear through both physical stores and online platforms. It targets millennials and Gen-Z consumers looking for trend-driven, Instagram-worthy apparel. The brand falls under the broader clothing and lifestyle franchise category.
The brand focuses on delivering a curated fashion experience that combines style, comfort, and trend-conscious designs. Franchise outlets provide customers with apparel inspired by global street styles, pop culture, and social media trends. The operational idea is to offer a versatile product range that appeals to fashion-forward consumers while maintaining a fast-moving retail model.
Franchise outlets operate as customer-focused retail stores where staff guide shoppers in product selection based on personal style and current trends. Sales occur in-store and via digital integration with marketplaces. Day-to-day operations include inventory management, visual merchandising, promotional activities, and ensuring consistent service quality. Revenue is generated primarily through apparel sales and repeat purchases from loyal customers.
| Menswear | Trend-driven casual, party, and formal wear |
|---|---|
| Womenswear | Casual, party, and fashion-forward collections |
| Accessories & Coordinated Looks | Styled combinations for social and lifestyle events |
| Online and Marketplace Sales | E-commerce integration for Myntra, Amazon, Flipkart, Ajio, and Limeroad |
| B2B Wholesale | Supplying fashion merchandise to other retailers |
| Estimated Investment | INR 5–10 Lakh |
|---|---|
| Franchise Fee | Included within total investment or negotiable |
| Setup Costs | Retail space setup, inventory procurement, point-of-sale systems, branding and signage |
| Royalty Fee | 35% of revenue or sales turnover |
| Space Requirement | 500–1,000 sq.ft |
|---|---|
| Preferred Locations | High-traffic urban retail areas, malls, or lifestyle streets |
| Infrastructure Needs | Display racks, mannequins, POS counters, stock storage |
| Staffing Considerations | Sales assistants and visual merchandising personnel |
| Established Year | 2019 |
|---|---|
| Franchise Commenced | 2024 |
| Current Network | Company-owned stores and initial franchise in Tamil Nadu |
| Geographic Focus | Urban centers across India |
| Expansion Plans | Increase franchise footprint through high-traffic retail outlets |
| Field | Details |
|---|---|
| Estimated Investment | INR 5–10 Lakh |
| Franchise Fee | Included within total investment |
| Royalty Fee | 35% |
| Space Requirement | 500–1,000 sq.ft |
| Payback Period | 3–4 months |
| Number of Outlets | 1–10 |
Investment ranges between INR 5–10 Lakh, covering store setup, inventory, and initial marketing activities.
Franchisees manage retail operations, inventory, and customer engagement while following brand standards and using product catalogs and digital marketplace integration.
Retail outlets require 500–1,000 sq.ft in high-footfall urban locations.
Payback is estimated at 3–4 months depending on location, sales volume, and promotional efficiency.
Applicants submit a franchise inquiry. Upon approval, training, marketing support, and operational guidance are provided to launch and manage the store. ## 15. Similar Franchise Opportunities
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