About the brand
Taste Of Egg Franchise
1. What is Taste of Egg?
Taste of Egg is a casual dining restaurant brand specializing in egg-based cuisine, operating within the broader quick-service and specialty food segment. It offers a diverse menu of breakfast items, global egg dishes, healthy preparations, and desserts to a wide customer base including families, young professionals, and food enthusiasts seeking affordable, hygienic, and flavorful meals.
2. The Business Concept
The concept revolves around the versatility of eggs as the core ingredient. The brand delivers a restaurant experience focused on fresh, high-quality ingredients, clean preparation, and a menu that combines global culinary influences with familiar classics. Outlets provide a comfortable, family-friendly environment while maintaining operational efficiency through standardized recipes and service workflows.
3. How the Business Operates
Customers can dine in, order takeaway, or use delivery platforms. Orders are processed through a structured kitchen workflow with trained staff ensuring consistent food quality and hygiene. Revenue is generated from individual orders, combo meals, and dessert items. Operational management includes inventory monitoring, staff supervision, and adherence to quality standards to maintain repeat business and customer satisfaction.
4. Products or Service Portfolio
| Breakfast Classics | Fluffy omelettes, scrambled eggs, sunny-side-ups |
|---|---|
| Global Egg Dishes | Egg Manchow Soup, Noodle Egg Soup, Egg Curry |
| Healthy Options | Boiled eggs, egg salads, high-protein meals |
| Egg Bakes and Frittatas | Vegetable and cheese-loaded baked dishes |
| Desserts | Custards, caramel flans, other egg-based sweets |
5. The Franchise Opportunity
Franchise partners operate full-scale Taste of Egg outlets, following brand guidelines and operational standards. Partners are responsible for day-to-day management, staffing, inventory, local marketing, and customer service. Franchisors provide support through training programs, operational manuals, and guidance on supply chain management. Each franchise functions under a defined territory to maintain market coverage and brand consistency.
6. Investment and Startup Requirements
| Estimated Investment | INR 20 Lakh – 30 Lakh |
|---|---|
| Franchise/Brand Fee | INR 10 Lakh |
| Royalty Fee | 7% of monthly revenue |
| Setup Costs | Outlet fit-out, kitchen equipment, furniture, initial inventory, digital ordering systems |
- Typical costs include lease deposits, signage, staff hiring, and operational licenses.
7. Outlet Setup and Infrastructure
| Space Requirement | 1,800–2,000 Sq.ft |
|---|---|
| Preferred Locations | Urban areas with high foot traffic, near colleges, offices, or residential complexes |
| Equipment Needs | Cooking stations, ovens, fryers, refrigeration, display counters, point-of-sale systems |
| Staffing Considerations | Kitchen chefs, service staff, managerial personnel |
8. Franchise Support and Training
- Pre-launch operational and culinary training
- Assistance in outlet setup, kitchen layout, and sourcing equipment
- Marketing guidance including digital campaigns, social media, and local promotions
- Ongoing operational support covering menu updates, service standards, and inventory management
9. Revenue Model and Profit Considerations
Revenue streams include dine-in sales, takeaway, delivery orders, and dessert offerings. Repeat business is encouraged through consistent food quality, menu variety, and seasonal promotions. Operational costs include rent, staff wages, ingredient procurement, utilities, and marketing. Projected payback period is 1–2 years, contingent on location performance and customer footfall.
10. Brand Background and Growth
| Founded Year | 2012 |
|---|---|
| Franchise Commencement | 2023 |
| Franchise Network | 20–50 outlets |
| Geographic Presence | Primarily urban centers; potential expansion across India |
| Growth Goals | Expand presence to 50+ outlets, promote egg-based cuisine as a mainstream, healthy food choice, and maintain affordable pricing with quality standards |
11. Brand & Franchise Snapshot
| Brand Name | Taste of Egg |
|---|---|
| Industry | Food & Beverage |
| Business Category | Other Home Service / Quick-Service Dining |
| Founded Year | 2012 |
| Franchise Started Year | 2023 |
| Total Franchise Outlets | 20–50 |
| Estimated Investment | INR 20 Lakh – 30 Lakh |
| Franchise Fee | INR 10 Lakh |
| Royalty Fee | 7% of monthly revenue |
| Space Requirement | 1,800–2,000 Sq.ft |
| Staff Requirement | Dependent on outlet size and operations |
| Expected Payback Period | 1–2 Years |
12. Who Should Consider This Franchise
- Entrepreneurs entering the casual dining or quick-service food segment
- Investors seeking scalable urban restaurant opportunities
- First-time business owners aiming for a structured franchise model
- Restaurateurs expanding into niche specialty cuisine focusing on egg-based meals
14. Similar Franchise Opportunities
- Egg Factory – Specialty egg-based QSR
- Eggbite Café – Urban casual dining focused on breakfast and egg dishes
- Crack’d – Gourmet egg-based menu and quick-service model
- The Egg Café – Fast-service egg-centric café chain
- Eggspectation – International chain offering breakfast and egg-focused meals
These brands provide comparable urban quick-service dining experiences emphasizing egg-based cuisine.
Investment and financials
Investor fit profile
Franchise support
Brand strength
Licences and compliance
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Frequently asked questions
Initial investment ranges from INR 20–30 Lakh, covering kitchen setup, outlet infrastructure, inventory, and staffing costs.
Franchisees manage full-scale outlets serving egg-based dishes, following brand operational guidelines, menu standards, and service protocols.
Outlets require 1,800–2,000 Sq.ft, including kitchen, seating, and order processing areas.
Expected payback period is 1–2 years, depending on customer volume, location, and operational efficiency.
Interested parties submit an application, attend training programs, and set up the outlet under franchisor guidance, leveraging brand support for marketing and operations. ## 14. Similar Franchise Opportunities
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