About the brand
Sakhi Jewellers Franchise
1. Brand & Franchise Snapshot
| Brand Name | Sakhi Jewellers |
|---|---|
| Industry | Jewelry & Designer Accessories |
| Business Category | Designer Jewellery |
| Founded Year | 2001 |
| Franchise Started Year | 2018 |
| Total Franchise Outlets | 1–10 |
| Estimated Investment | INR 50,000 – 2 Lakh |
| Franchise Fee | INR 15,000 |
| Royalty Fee | 10% (typically a share of monthly revenue for ongoing support) |
| Space Requirement | 200–2,500 sq.ft |
| Staff Requirement | Sales and service personnel trained in jewelry handling |
| Expected Payback Period | 3–6 months |
2. Understanding the Brand
Sakhi Jewellers operates in the designer jewelry segment, offering gold, silver, and gram jewelry. It caters to customers seeking a blend of traditional craftsmanship and contemporary design. As part of the broader jewelry retail franchise category, it focuses on premium-quality products, personalized service, and a curated shopping experience.
3. Operating Concept
Franchise outlets function as retail stores displaying and selling gold, silver, and gram jewelry. Customers interact through in-store consultation, product selection, and purchase. Daily operations include inventory management, customer service, sales, and adherence to quality and brand standards. Revenue is generated from jewelry sales across multiple categories.
4. Products or Service Categories
Sakhi Jewellers’ offerings include:
| Gram Jewelry | Affordable, stylish pieces crafted in gram units |
|---|---|
| Gold Jewelry | 916 pure gold collections with modern and traditional designs |
| Silver Jewelry | Diverse range for everyday and festive occasions |
| Custom Orders | Personalized designs and tailored jewelry services |
5. Franchise Partnership Structure
Franchise partners manage:
- Store operations, sales, and staff supervision
- Customer relationship management and personalized service
- Local marketing and promotional activities
- Compliance with quality, display, and operational standards
Franchisor support includes training, operational manuals, marketing assistance, and supply chain guidance.
6. Investment and Startup Requirements
Key financial components:
- Franchise fee: INR 15,000
- Store setup: counters, display units, lighting, and security systems
- Initial inventory: gold, silver, and gram jewelry
- Operational costs: staffing, utilities, insurance, and local promotions
- Royalty fee: 10% of monthly revenue
7. Outlet Setup and Infrastructure
| Space | 200–2,500 sq.ft depending on location and product range |
|---|---|
| Location | High footfall areas such as shopping malls, commercial streets, or retail hubs |
| Equipment | Display cases, security systems, POS terminals, and storage units |
| Staffing | Sales advisors, customer service representatives, and jewelry handlers |
8. Franchise Support Systems
Franchisees receive:
- Operational and sales training
- Marketing materials and promotional guidance
- Supply chain access for consistent product availability
- Ongoing business and quality support
9. Revenue Model and Profit Drivers
Revenue is driven by:
- Direct sales of gold, silver, and gram jewelry
- Custom and special-order jewelry
- Repeat customers and seasonal demand peaks
Expected payback occurs within 3–6 months, contingent on location, sales volume, and operational efficiency.
10. Brand Background and Expansion
Founded in 2001 in Ratlam, Sakhi Jewellers started with gram jewelry and expanded into gold and silver in 2016. Franchising began in 2018. The brand operates across multiple Indian states and aims to continue expansion by leveraging its experience, celebrity associations, and focus on high-quality jewelry.
11. What Makes This Franchise Different
Sakhi Jewellers combines traditional craftsmanship with contemporary designs, offering diverse product categories. The franchise model allows scalable operations with minimal investment and rapid returns.
Advantages
- Strong market demand for jewelry with both traditional and modern appeal
- Scalable franchise model with low initial investment
- Repeat customer potential through quality, variety, and service
- Structured franchisor support and operational guidance
- Opportunity for expansion into multiple jewelry segments
12. Who Should Consider This Franchise
- First-time entrepreneurs seeking low-cost, high-margin retail
- Experienced jewelry retailers or operators in related sectors
- Investors aiming for fast payback in consumer goods
- Individuals looking to enter the designer jewelry market
14. Similar Franchise Opportunities
- Tanishq – National jewelry retail chain specializing in gold and diamond jewelry
- PC Jeweller – Offers gold, diamond, and gemstone collections with retail franchises
- Kalyan Jewellers – Prominent chain with a diverse portfolio of gold and diamond jewelry
- Malabar Gold & Diamonds – Multi-state jewelry retailer with franchise and partner programs
- Bhima Jewellers – Regional brand with focus on gold, silver, and traditional jewelry
These franchises operate in the same designer jewelry category and provide comparable investment models and support frameworks.
Investment and financials
Investor fit profile
Franchise support
Brand strength
Forefind rank history
Licences and compliance
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Frequently asked questions
Investment ranges from INR 50,000 to 2 Lakh, including franchise fee, inventory, store setup, and operational costs.
Franchisees handle store operations, sales, inventory, customer service, and compliance with brand standards.
Outlet size ranges from 200–2,500 sq.ft, based on inventory and location type.
Payback is generally 3–6 months, depending on sales performance and operational efficiency.
Prospective partners can contact the franchisor to discuss territory availability, franchise agreement terms, training, and support systems. ## 14. Similar Franchise Opportunities
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