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Where
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At a glance
50 Lakhs - 1 Cr
Investment Range
6 - 10
Franchise Count
501 - 1,000 sq.ft
Area Required
On Inquiry
Payback Period
16
Years in Franchising

About the brand

Rookies Franchise

Welcome to our World of Men’s Premium Clothing – Where Style Meets Excellence!

At our premium men’s clothing brand, we bring you international appeal coupled with high-quality standards at competitive prices. Our robust product line is a testament to our excellent sourcing capabilities worldwide, supported by a strong manufacturing infrastructure equipped with the latest technologies. We take pride in delivering products that stand shoulder to shoulder with the top brands globally.

Key Features of Our Brand:

  • Men’s Premium Clothing with International Appeal
  • Excellent Sourcing Capabilities and State-of-the-Art Manufacturing Infrastructure
  • Access to Latest Technologies for Internationally Comparable Products
  • Strong Research and Development for Trendsetting Designs
  • Complete Wardrobe Mix, Including Denims, Jeans, Shorts, Cargo Pants, Shirts, and Athleisure Wear
  • Timely Merchandise Supply, Sales Promotion Activities, Lucrative Promo Offers, and Stock Correction Support

Rookies: The Fastest Growing Brand: Rookies is not just a brand; it’s a phenomenon. As the fastest-growing brand, Rookies has already established its presence in 800+ counters and continues to expand its network of Exclusive Brand Outlets (EBOs) Pan India.

Our Vision: To build a world-class affordable brand with international appeal, available Pan India.

Join us in our vision to redefine men’s fashion, making it accessible to everyone without compromising on quality. Experience the excellence of Rookies, where every stitch tells a story of style, innovation, and affordability. Welcome to a world where fashion meets distinction!

Retail Clothing Store B2C Owner-Operated Individual/Family

Investment and financials

Cost overview
Investment range50 Lakhs - 1 Cr
Franchise / Brand feeAvailable on inquiry
Royalty / CommissionAvailable on inquiry
Investment tierHigh
Area required501 - 1,000 sq.ft
Staff required2 - 6
Setup complexityModerate
Business term5 Years
Renewal availableYes
Returns outlook
Expected monthly revenue
7,50,000 to 22,00,000 per month
Revenue levelHigh
Business modelB2C
Capital paybackAvailable on inquiry
Capital sensitivityLow

Investor fit profile

Operations
Operation modeOwner-Operated
Location typeMall/High Street
Home-based possibleNo
Can run part-timeNo
Primary customerIndividual/Family
Market characteristics
SeasonalityLow
Recession resistanceHigh
Digital integrationHigh
Years in franchising16 years
Avg units / year0.6
Expansion velocitySlow
Ideal for
Serial entrepreneur Business family deploying surplus capital Fashion retail investor

Franchise support

Agreement template
Training and agreement details
Business term
5 Years
Renewal available
Yes

Brand strength

16
Years Franchising
0.6
Avg Units / Year
2009
Founded
B
Brand Tier
B
Tier B — Growing brand
A+Established AMature BGrowing CStartup
Growing Slow

Forefind rank history

#70#102#134#166#1982020202120222023202420252020: #1452021: #1582022: #1832023: #1962024: #1462025: #72
Current rank
#72
#72 of 262 in Clothing Store
2025
Moved up 73 places since 2020
Based on Forefind scoring model

Licences and compliance

Required licences and registrations for operating this franchise in India. Requirements may vary by state and city tier.
Trade License
GST
Setup complexity: Moderate

Disclaimer: All scores, rankings, and estimates on ForeFind are independently produced editorial assessments using publicly available data and validated brand-submitted information. They are not verified facts, financial advice, or investment recommendations. Full Disclaimer.

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