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About the Business

The Prime: Your Destination for International Luxury Watches, Designer Brands, and More

Welcome to The Prime, your gateway to the world of international luxury, designer fashion, and exquisite timepieces. We’re more than just a retailer; we’re a hallmark of elegance and sophistication, serving our discerning clientele through our extensive network of retail stores across India.

Our Journey:
Originating as a modest retail shop showcasing a handful of Indian brands, The Prime has evolved into a national powerhouse, establishing a remarkable presence throughout India. We’ve carved a distinct niche for ourselves as one of the leading purveyors of international luxury watch brands in the country. At present, we operate a network of over 20 outlets across India, offering an exclusive range of products that include:

– Luxurious Watches
– Cutting-Edge Gadgets
– Exquisite Jewelry
– Premium Writing Instruments
– Lifestyle Products

Our Partnerships:
At The Prime, we take pride in being trusted partners with more than 35 prestigious international brands. We’ve secured franchise agreements with an impressive array of luxury, premium, and fashion brands, which include:

– Luxury Brands: Tag Heuer, Baume & Mercier, Rado, Longines
– Premium Brands: Omega, Bvlgari, Chopard, Piaget, Dior, Frankmuller
– Fashion Brands: Tissot, Seiko, Calvin Klein, DKNY, Kenneth Cole, Gucci, Fossil, Emporio Armani, Tommy Hilfiger, Hugo Boss

Our Product Range:
Our outlets cater to a wide spectrum of exquisite watches, catering to both men and women, with prices ranging from Rs. 2,000 to Rs. 20 lakhs. But we don’t stop at timepieces; we also offer elegant showpieces from renowned brands like Swarovski and Lladro, premium writing instruments from Mont Blanc and other prestigious names, and exclusive mobile phones from Vertu, Tag Heuer, and Dior. Our collection also extends to internationally acclaimed jewelry.

Three Unique Store Concepts:
– The Prime – Luxury Watch Boutique: A haven for luxury watch enthusiasts, where a curated selection of high-end brands is showcased under one roof. Our premium watches are priced at Rs. 20,000 and above.
– The Prime – Duets – Fashion Watch Studio: A recent addition to our family, this concept focuses on fashion watches. Here, you’ll discover an assurance of authenticity, transparency, and exclusivity. Our fashion watches start at Rs. 3,000 and above.
– Exclusive Brand Boutiques (Franchisee Boutiques): These boutiques are brand-centric, offering a specialized shopping experience for customers loyal to a particular brand.

Immerse in Luxury:
The layout and design of each outlet have been meticulously crafted to provide an ambiance of sophistication and elegance. We cater to the needs of our globe-trotting customers, ensuring an international shopping experience characterized by courteous service and premium-quality products.

Unveil the world of luxury, fashion, and elegance at The Prime. Your journey to a world of refined tastes begins here.

Warm Regards,
The Prime Team

Additional Details

  • Investment RequiredINR 50 Lac - 1 Cr
  • Started Year2005
  • Area Required (sq.ft)500 - 1000
  • Franchise Count10
  • Tax System InclusionYes
  • Comprehensive Franchise ManualsDetailed franchise manuals are available
  • Strategic Head Office SupportYes, offers head office guidance
  • Business training locationDepend on the location
  • Field Assistance OptionsField assistance is available
  • Agreement TemplateStandard business agreement is available
  • Business Term Duration5 Years
  • Franchise Renewal AvailabilityTerm is renewable
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