About the brand
New Metro Footwear Franchise
Brand & Franchise Snapshot
| Brand Name | New Metro Footwear |
|---|---|
| Industry / Business Category | Retail / Mens Footwear |
| Founded Year | 2015 |
| Franchise Started Year | 2018 |
| Total Franchise Outlets | 1–10 |
| Estimated Investment | INR 2 Lakh – 5 Lakh |
| Franchise Fee | INR 50,000 |
| Royalty Fee | 2% of revenue |
| Space Requirement | Typical retail space sufficient for footwear display and inventory |
| Staff Requirement | Sales associates and store manager |
| Expected Payback Period | 6 months |
1. Understanding the Brand
New Metro Footwear operates a chain of mens footwear retail outlets, primarily serving consumers seeking branded shoes with competitive pricing. The brand is positioned in the footwear retail sector, targeting male shoppers across urban and semi-urban markets. The franchise category is retail footwear with a focus on established brand partnerships and high-margin products.
2. Operating Concept
Franchise outlets function as retail stores offering multiple footwear brands. Daily operations include inventory management, customer service, point-of-sale transactions, and visual merchandising. Revenue is generated from direct sales of branded footwear, with margins supported by bulk purchasing agreements. Promotions and seasonal offerings drive additional customer traffic.
3. Products or Service Categories
| Mens Casual Footwear | Sneakers, loafers, sandals, and slip-ons |
|---|---|
| Formal Footwear | Dress shoes, office wear options |
| Seasonal Collections | Festival or seasonal-themed footwear |
| Branded Footwear Lines | Multiple partner brands for varied customer preferences |
4. Franchise Structure and Operating Model
Franchise partners operate individual retail outlets under the New Metro Footwear brand. Responsibilities include managing store operations, maintaining inventory, handling sales, and delivering customer service. The franchisor provides supply chain support, operational guidance, and brand standards. Outlets maintain uniform product quality and store presentation.
5. Franchise Cost and Investment
| Estimated Investment | INR 2–5 Lakh, including store setup, initial inventory, and operational costs |
|---|---|
| Franchise Fee | INR 50,000 for licensing and initial support |
| Setup Costs | Retail space preparation, display fixtures, POS systems, and first stock |
| Royalty Payments | 2% of revenue to support ongoing brand services and supply chain management |
6. Space and Setup Requirements
| Space Requirement | Small-format retail space sufficient for product display and customer browsing |
|---|---|
| Preferred Locations | High-footfall retail streets, shopping centers, or urban market areas |
| Equipment Needs | Shelving, shoe racks, display units, POS terminals |
| Staffing Considerations | Sales staff and a store manager for daily operations |
7. Training and Franchise Support
| Operational Training | Product knowledge, sales techniques, and customer engagement |
|---|---|
| Launch Assistance | Guidance on store setup and initial stock management |
| Marketing Support | Local promotions and point-of-sale materials |
| Supply Chain Systems | Access to multiple branded footwear lines |
| Ongoing Guidance | Support for inventory replenishment, seasonal product planning, and operational improvements |
8. Revenue Model and Profit Drivers
Revenue is primarily generated through footwear sales across casual, formal, and branded product lines. Profitability depends on location, customer traffic, seasonal demand, and effective inventory management. Repeat purchases and brand recognition drive consistent sales. The expected payback period is approximately 6 months due to moderate investment and high-margin products.
9. Brand Background and Expansion
| Founded Year | 2015 |
|---|---|
| Franchise Started | 2018 |
| Network Size | 1–10 outlets |
| Geographic Presence | Mathura, Uttar Pradesh, with plans for expansion through franchise partnerships |
| Expansion Strategy | Growth via franchising leveraging retail expertise and brand partnerships in mens footwear |
10. What Makes This Franchise Different
New Metro Footwear differentiates itself by offering multiple branded mens footwear lines under one retail outlet. Operationally, it integrates high-margin products with guided franchise support for store management, inventory sourcing, and marketing. The model emphasizes scalable retail setups with consistent branding and supply chain efficiency.
11. Key Advantages of the Franchise
- Strong market demand for branded mens footwear
- Scalable small-format retail concept
- Repeat customer potential due to seasonal and brand-driven sales
- Operational support including inventory and store management
- Opportunity for rapid payback with moderate investment
12. Who Should Consider This Franchise
- Entrepreneurs entering retail footwear segment
- Investors seeking small-format, high-margin retail operations
- Individuals with interest in mens fashion and customer service
- Retail operators looking for brand-supported franchise opportunities
14. Similar Franchise Opportunities
- Bata Franchise – Established mens footwear and casual shoe retail
- Liberty Shoes Franchise – Branded footwear retail network in India
- Paragon Footwear Franchise – Affordable casual and formal mens footwear
- Metro Shoes Franchise – Multi-brand footwear retail operations
- Red Tape Franchise – Premium branded footwear retail
These options provide comparable investment and retail opportunities in the mens footwear segment for franchise investors.
Investment and financials
Investor fit profile
Franchise support
Brand strength
Forefind rank history
Licences and compliance
Frequently asked questions
Investment ranges from INR 2–5 Lakh, covering store setup, initial inventory, and franchise fee. This moderate investment supports a high-margin footwear retail model.
Franchisees manage retail outlets, including sales, inventory management, and customer service, while sourcing multiple branded footwear lines from the franchisor-supported supply chain.
Retail outlets typically require small-format spaces sufficient for product display and sales operations, usually located in high-footfall urban markets.
Expected payback period is approximately 6 months, dependent on location, product mix, and operational efficiency.
Prospective partners contact New Metro Footwear for franchise terms, location evaluation, and onboarding support to establish their retail outlet. ### 14. Similar Franchise Opportunities
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