About the brand
Mexikan Wild Wings Franchise
Brand & Franchise Snapshot
| Brand Name | Mexikan Wild Wings |
|---|---|
| Industry / Business Category | Quick Service Restaurants |
| Founded Year | 2022 |
| Franchise Started Year | 2023 |
| Total Franchise Outlets | 20–50 |
| Estimated Investment | INR 5 Lakh – 10 Lakh |
| Franchise Fee | INR 2,00,000 |
| Royalty Fee | 5% |
| Space Requirement | 160–800 sq.ft |
| Staff Requirement | Small to medium-sized team, including kitchen and service staff |
| Expected Payback Period | 1–2 years |
1. What is Mexikan Wild Wings?
Mexikan Wild Wings is a fast-food brand specializing in Indian-style fried chicken and fusion snacks. Operating in the quick-service restaurant sector, it serves urban consumers seeking bold flavors, innovative menu items, and casual dining experiences. The franchise category focuses on compact and scalable outlet formats suitable for high-footfall locations.
2. How the Business Works
- Franchise partners manage outlet operations including sales, customer service, and daily workflow
- Standardized menu and centralized supply chain ensure consistent quality across locations
- Revenue is generated from dine-in, takeaway, delivery, and event catering services
- Operational guidance, chef support, and training provided to franchisees reduce dependence on specialized labor
- Marketing and promotional activities are coordinated with the franchisor to enhance brand visibility
3. Products or Services Offered
| Fried Chicken | Bone-in and boneless, in classic, spicy, and tandoori flavors |
|---|---|
| BBQ & Rice Bowls | Char-grilled chicken served with sauces and biryani-style bases |
| Snacks | Nuggets, popcorn chicken, loaded fries, and quick bites for all age groups |
| Burgers, Sandwiches & Pizzas | Fusion items with Indian-inspired toppings |
| Beverages | Milkshakes, mocktails, and soft drinks |
| Desserts | Brownies, sundaes, and ice cream cups |
4. Franchise Structure and Operating Model
- Franchisees operate under the Mexikan Wild Wings brand with defined operational guidelines
- Franchisor supports site selection, kitchen setup, training, and marketing
- Standard operating procedures and recipe controls ensure consistent product quality
- Outlets maintain brand standards while serving localized customer preferences
5. Franchise Cost and Investment
| Estimated Investment | INR 5–10 Lakh depending on outlet size and format |
|---|---|
| Franchise Fee | INR 2,00,000 |
| Royalty Fee | 5% of revenue |
- Investment covers outlet setup, equipment, interiors, initial inventory, and POS system
6. Space and Setup Requirements
- Outlet space ranges from 160–800 sq.ft depending on the location and model
- Suitable for urban locations, high-footfall areas, and food courts
- Kitchen equipment and preparation areas are designed for quick-service efficiency
- Staffing includes chefs, service personnel, and delivery coordinators if applicable
7. Training and Franchise Support
- Initial and ongoing training on operations, menu preparation, and customer service
- On-site support during launch and operational troubleshooting
- Guidance on inventory, supply chain, POS systems, and staff management
- Marketing support for local promotions and brand awareness campaigns
8. Revenue Model and ROI Factors
- Revenue streams include dine-in, takeaway, delivery, and catering services
- Pricing designed for urban fast-food consumers seeking value and flavor
- Efficient workflows and pre-portioned ingredients reduce operational costs and waste
- Expected payback period: 1–2 years, depending on location and customer traffic
9. Brand Background and Expansion
- Founded in 2022, franchising started in 2023
- Currently 20–50 outlets, with growth plans targeting urban and semi-urban markets
- Expansion strategy includes scalable outlet formats for different investment levels and delivery-focused kitchens
- Future initiatives include seasonal menus, cloud kitchen partnerships, and app-based customer engagement
10. What Makes This Franchise Different
- Focuses on Indian-style fried chicken with fusion dishes, differentiating from traditional fast-food chains
- Combines compact, scalable outlets with standardized operations for ease of management
- Innovative menu with seasonal and limited-time offerings encourages repeat visits
- Centralized training and supply reduce dependency on highly skilled labor
11. Key Advantages of the Franchise
- Access to the growing urban quick-service restaurant market
- Scalable outlet formats to match different investment levels
- Standardized operations reduce operational complexity
- Strong menu innovation keeps customer engagement high
- Comprehensive franchisor support including training, setup, and marketing
12. Who Should Consider This Franchise
- First-time entrepreneurs seeking entry into the food service sector
- Small to medium investors looking for high-demand, fast-turnover F&B opportunities
- Franchisees interested in urban quick-service restaurants with a fusion menu
- Operators looking for manageable, standardized workflows with franchisor guidance
14. Similar Franchise Opportunities
- Biryani By Kilo
- Wow! Momo
- Faasos
- Burger Singh
- The Belgian Waffle Co.
These comparable brands provide investors with additional insights into urban fast-food franchises with scalable formats and strong support systems.
Investment and financials
Investor fit profile
Franchise support
Brand strength
Forefind rank history
Licences and compliance
Frequently asked questions
Investment ranges from INR 5–10 Lakh, including franchise fee, outlet setup, equipment, and initial inventory. The exact cost depends on outlet size and format.
Franchisees manage daily operations following standardized recipes and procedures. The franchisor provides training, marketing, and supply chain support, reducing reliance on skilled staff.
Outlet space varies from 160–800 sq.ft, suitable for urban areas, food courts, and high-footfall locations. Equipment and kitchen layout are optimized for fast-service operations.
Payback period is typically 1–2 years, depending on location, foot traffic, and operational efficiency.
Prospective franchisees can contact Mexikan Wild Wings to select a suitable outlet format, finalize investment, and receive onboarding support including training and marketing guidance. ## 14. Similar Franchise Opportunities
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