About the brand
Liker Store Franchise
Brand & Franchise Snapshot
| Brand Name | Liker Store |
|---|---|
| Industry / Business Category | Clothing Retail – Women’s Apparel |
| Founded Year | 2017 |
| Franchise Started Year | 2021 |
| Total Franchise Outlets | 10–20 |
| Estimated Investment | INR 2 Lakh – 5 Lakh |
| Franchise Fee | INR 25 Lakh |
| Royalty Fee | 36% |
| Space Requirement | 800 – 1500 Sq.ft |
| Staff Requirement | Small retail team including sales associates and store manager |
| Expected Payback Period | 3–5 years |
1. What is Liker Store?
Liker Store is a women’s clothing retail franchise offering ethnic and western apparel, including Kurtis and tops. The brand serves female consumers seeking unique, high-quality garments. It operates within the clothing retail sector, focusing on eco-friendly practices and fair trade, positioning itself in the broader women’s apparel franchise category.
2. How the Business Works
The franchise operates retail outlets where customers browse collections and complete purchases in-store. Inventory is managed through a combination of central supply and outlet-level stock management. Franchise owners oversee daily operations, including sales, staffing, and local marketing. Revenue is primarily generated from direct apparel sales, with higher-margin items contributing significantly to profitability.
3. Products or Services Offered
| Ethnic Wear | Kurtis, tunics, and traditional ensembles |
|---|---|
| Western Wear | Tops, casual dresses, and contemporary styles |
| Optional Accessories | Complementary items may be offered depending on outlet size |
Franchise outlets maintain a curated product range emphasizing design exclusivity and quality.
4. How the Franchise Model Works
Franchise partners operate individual Liker Store outlets, responsible for managing sales, staffing, inventory, and local marketing. The franchisor provides brand standards, operational guidance, and supply chain support. This structure ensures consistent customer experience while allowing franchisees to manage day-to-day operations.
5. Franchise Cost and Investment
| Investment Range | INR 2–5 Lakh |
|---|---|
| Franchise Fee | INR 25 Lakh |
| Setup Costs Include | Store setup, interior design, display fixtures, initial inventory, and working capital |
| Royalty / Ongoing Fees | 36% of sales |
Costs cover essential retail infrastructure, inventory, and operational readiness.
6. Space and Setup Requirements
| Space Requirement | 800–1500 Sq.ft |
|---|---|
| Location Preference | High-footfall urban areas, shopping districts, or malls |
| Equipment Needs | Display racks, fitting rooms, POS systems, and storage units |
| Staffing Requirements | Store manager and sales associates |
Adequate setup ensures a professional retail experience and efficient operations.
7. Training and Franchise Support
Franchisees receive guidance in:
- Store setup and layout optimization
- Sales and inventory management
- Marketing strategies and promotional campaigns
- Supply chain and operational processes
This support enables franchise partners to maintain brand standards and operational efficiency.
8. Revenue Model and ROI Considerations
Revenue is generated through apparel sales, with pricing reflecting mid- to premium-market positioning. Performance drivers include customer footfall, repeat purchases, and seasonal collections. Operational efficiency and inventory turnover impact margins. Expected payback period ranges from 3–5 years, depending on location and sales performance.
9. Brand Background and Expansion
| Established Year | 2017 |
|---|---|
| Franchise Commencement | 2021 |
| Current Network | 10–20 franchise outlets |
| Market Presence | Urban centers across India |
| Expansion Strategy | Focused on high-footfall locations through franchise partnerships |
10. Key Advantages of the Franchise Opportunity
- Access to women’s fashion retail with niche product offerings
- Scalable outlet model with defined operational workflows
- Potential for repeat purchases due to unique designs
- Operational and supply chain support from franchisor
- Opportunity for growth in multiple urban locations
11. Franchise Investment Snapshot
| Estimated Investment | INR 2–5 Lakh |
|---|---|
| Franchise Fee | INR 25 Lakh |
| Space Requirement | 800–1500 Sq.ft |
| Royalty | 36% |
| Expected Payback Period | 3–5 years |
| Number of Franchise Outlets | 10–20 |
Liker Store offers a structured entry into women’s apparel retail with operational guidance and brand support. Franchise partners gain access to unique product offerings and established supply systems, positioning them to serve female consumers seeking high-quality, eco-conscious fashion in urban markets.
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