About the brand
Kickass42 Franchise
Franchise Quick Facts
| Brand Name | KickAss42 |
|---|---|
| Industry / Business Category | Quick Service Restaurants |
| Founded Year | 2020 |
| Franchise Started Year | 2020 |
| Total Franchise Outlets | 1 – 10 |
| Estimated Investment | INR 5 Lakh – 10 Lakh |
| Franchise Fee | INR 2,00,000 |
| Royalty Fee | 12% |
| Space Requirement | 120 – 1000 Sq.ft |
| Staff Requirement | Kitchen staff, service associates, and cashier staff |
| Expected Payback Period | 1–2 years |
1. What is KickAss42?
KickAss42 is a café concept specializing in vegetarian pakodas paired with a variety of chai offerings. It operates in the quick service restaurant sector and targets customers seeking an innovative, quality-driven snack and beverage experience. The franchise falls under the broader F&B category, focused on specialty Indian snacks and beverages.
2. How the Business Works
- Customers visit the café to order pakodas and chai from a specialized menu of 42 pakoda varieties
- Orders are prepared to order, maintaining freshness, hygiene, and quality
- The café workflow includes batter preparation, frying pakodas, brewing chai, and serving customers
- Revenue is generated primarily from retail sales, with potential for delivery, takeaway, and small catering options
3. Products or Services Offered
| Pakodas | 42 varieties including classic, exotic, and fusion flavors such as onion, potato, spinach-cheese, and jackfruit |
|---|---|
| Chai Menu | Traditional masala, adrak, elaichi, and innovative blends like saffron, tulsi, and green tea chai |
| Food Quality Focus | Fresh, hot, hygienically prepared, and health-conscious options |
| Complementary Snacks | Occasional add-ons or combo meals alongside the pakoda and chai pairing |
4. Franchise Structure and Operating Model
- Franchise partners operate a café under the KickAss42 brand guidelines
- Responsibilities include managing staff, inventory, operations, and customer service
- Franchisor provides training in kitchen operations, menu preparation, customer engagement, and quality control
- Outlets follow standardized procedures for food preparation, hygiene, and service quality
5. Franchise Cost and Investment Overview
| Estimated Investment | INR 5 Lakh – 10 Lakh |
|---|---|
| Franchise Fee | INR 2,00,000 |
| Royalty Fee | 12% of sales |
- Investment covers kitchen setup, store fixtures, inventory, and operational expenses
- Costs vary based on outlet size and location
6. Space and Infrastructure Requirements
Space Requirement: 120 – 1000 Sq.ft
- Suitable for high-footfall locations such as malls, commercial streets, and urban centers
- Requires kitchen area for batter preparation and frying, service counter, storage, and customer seating
- Staffing depends on outlet size, typically 2–5 employees for small to medium setups
7. Training and Franchise Support
- Operational training for food preparation, hygiene, and service standards
- Support for kitchen setup, equipment sourcing, and workflow design
- Marketing assistance for local promotions and brand campaigns
- Ongoing guidance on quality control, inventory management, and sales optimization
8. Revenue Model and ROI Factors
- Revenue is driven by on-site sales, takeaway, and potential delivery services
- High customer demand for pakodas and chai ensures repeat visits
- Pricing strategy balances affordability and profitability
- Short payback period of 1–2 years due to low initial investment and high-demand menu
9. Brand Background and Expansion
| Established Year | 2020 |
|---|---|
| Franchise Started Year | 2020 |
- Operates with 1–10 franchise outlets initially
- Expansion targets urban and semi-urban areas with high snack and beverage demand
- Growth strategy focuses on small-format cafés in high-footfall locations
10. What Makes This Franchise Different
KickAss42 is distinguished by its highly specialized menu featuring 42 pakoda varieties combined with a curated chai selection. Unlike typical snack cafés, the franchise emphasizes freshness, variety, and hygiene, appealing to customers seeking a niche, innovative snack experience in the vegetarian food segment.
11. Key Advantages of the Franchise
- Unique, first-of-its-kind pakoda and chai café concept
- High-demand menu with minimal direct competition
- Flexible outlet sizes from 120 – 1000 Sq.ft suitable for different markets
- Comprehensive franchisor support for training, marketing, and operations
- Short payback period and attractive investment-to-revenue ratio
12. Who Should Consider This Franchise
- Entrepreneurs interested in F&B, specialty cafés, or vegetarian snacks
- Investors looking for low-capital, high-turnover business models
- Individuals capable of managing small teams and daily operations
- Franchisees seeking a unique food concept with high repeat customer potential
Similar Franchise Opportunities
- Chaayos
- Cafe Coffee Day
- Haldiram’s Quick Bites
- Bikanervala
These brands operate in the quick service restaurant segment specializing in Indian snacks and beverages, offering comparable franchise opportunities in high-demand food categories.
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Frequently asked questions
The total investment ranges from INR 5 Lakh – 10 Lakh, covering franchise fee, kitchen setup, store fixtures, and initial operational costs.
Franchisees manage the café’s daily operations including order preparation, staff supervision, inventory, and customer service while following brand standards.
Outlets require 120 – 1000 Sq.ft depending on format, accommodating kitchen, service area, and customer seating.
The expected payback period is 1–2 years, influenced by outlet location, footfall, and menu performance.
Prospective franchisees contact KickAss42 for onboarding, training, and outlet setup with full operational support from the franchisor. ## Similar Franchise Opportunities
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