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About the Business

Unveiling Kenny Rogers ROASTERS: A Legacy of Deliciousness and Global Reach

In the delightful world of gastronomy, Kenny Rogers ROASTERS made its debut in Coral Springs, Florida in the vibrant August of 1991. Since its inception, the company has remained steadfast in its commitment to crafting delectable dishes, emphasizing freshly prepared meals and its signature rotisserie roasted chicken, both perfect for family feasts and individual dining.

Beyond the borders of its humble beginnings, Kenny Rogers ROASTERS has embarked on an international journey, extending its delectable offerings to numerous countries across the globe. Presently, you can savor the Kenny Rogers ROASTERS experience in Malaysia, Singapore, China, Indonesia, Brunei, the Philippines, with an exciting new venture soon to launch in Qatar.

The inception of Kenny Rogers ROASTERS’ roaster concept can be credited to the visionary minds of John Y. Brown, not only a former Governor of Kentucky but also one of the original architects of Kentucky Fried Chicken. In collaboration with his talented musician friend, Kenny Rogers, they envisioned a haven for serving hearty, home-style family fare.

Fast forward to April 2008, when Berjaya Corp Bhd (BCorp), a wholly-owned subsidiary of ROASTERS Asia Pacific and master franchise for Kenny Rogers ROASTERS, proudly acquired the chain’s parent company, US-based Nathan’s Famous Inc. This landmark acquisition solidified Kenny Rogers ROASTERS’ position as a global culinary trailblazer.

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Additional Details

  • Investment RequiredINR 50 Lac - 1 Cr
  • Started Year1991
  • Area Required (sq.ft)10000 - 2000
  • Franchise Count10
  • Tax System InclusionYes
  • Comprehensive Franchise ManualsDetailed franchise manuals are available
  • Strategic Head Office SupportYes, offers head office guidance
  • Business training locationN/A
  • Field Assistance OptionsField assistance is available
  • Agreement TemplateStandard business agreement is available
  • Business Term Duration5 Years
  • Franchise Renewal AvailabilityTerm is renewable