What
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Where
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At a glance
10K - 50K
Investment Range
On Inquiry
Franchise Count
1,001 - 2,000 sq.ft
Area Required
On Inquiry
Payback Period
10
Years in Franchising

Iridescent Enterprises Franchise

About Us:

Imagine Malayalis residing outside of Kerala, always returning home with a treasure trove of banana chips, jackfruit chips, and fish pickle for their non-Mallu friends and colleagues. Now, picture George Thayil and Vishnu Narayanan, who had a slightly different responsibility – in addition to shipping these delectable snacks to Bangalore, they had the added task of transporting something much bulkier back to Kerala for their friends and family: bean bags. After a few rounds of this not-so-light luggage logistics, they realized it might be easier to set up a bean bag business in Kerala.

And so, they did. As MBA batchmates at Christ University, George and Vishnu had previously worked together as freelance publishers for Google. However, the idea of establishing a brand exclusively dedicated to bean bags began to take shape. Thus, Bear Teddy was born, a chain of cozy seats as comforting as a teddy bear’s embrace. Harnessing their shared love for travel, they embarked on a journey across Kerala’s major towns and cities to research and pinpoint customer needs. Subsequently, they explored South India to source raw materials, established small stitching units for crafting bean bag covers, and by Christmas of 2015, Bear Teddy was officially in business.

A brand that initially started with bean bags sporting leather covers in just four colors, Bear Teddy has since experienced exponential growth. A glance at their webstore, www.bearteddy.in, or a visit to the Bear Teddy Experience Store reveals an extensive selection of bean bags in a delightful array of shades, designs, and materials, including leather, cotton, denim, khadi, fur, and much more. Brighten up a dull corner of your home with a neon bean bag or indulge in a cozy fur one for a relaxed evening with a beer and Netflix. Transform your office space into an inviting workspace by incorporating an eclectic collection of bean bags in every conceivable size, shape, and color.

While their flagship store is nestled in the heart of Cochin at Palarivattom, Bear Teddy distributes bean bags throughout Kerala via various dealerships, including furniture stores, hypermarkets, and partnerships with professionals like interior designers, architects, and contractors. Additionally, the Bear Teddy webstore ships fully filled bean bags across South India.

But what truly sets Bear Teddy apart in the vast world of bean bag retailers? Often, when you order bean bags online, you receive only the cover and not the beans, necessitating an extra trip to get them filled. This inconvenience is not uncommon in physical stores either. Bear Teddy aims to be the first brand to provide fully filled standard bean bags right at your doorstep, says Vishnu Narayanan, responsible for Operations and Marketing, while George oversees finance and HR.

Their vision is to firmly establish Bear Teddy as the premier bean bag brand in India, offering quality bean bags at competitive prices without any compromise on quality. With Bear Teddy, there are now even more reasons to indulge in the art of leisure.

FRANCHISING DETAILS:

  • Authorized Seller of Bear Teddy bean bags in the specified district
  • Acts as a distributor for Furniture Resellers and Hypermarts
  • Serves as a project supplier of bean bags for interior designers, IT offices, lounges, and more.
Retail Home Decor & Furnishing B2C Owner-Operated Individual
Investment and financials
Cost overview
Investment range 10K - 50K
Franchise / Brand fee On Inquiry
Royalty / Commission On Inquiry
Investment tier Low
Area required 1,001 - 2,000 sq.ft
Staff required 2 - 6
Setup complexity Moderate
Business term Lifetime
Renewal available Yes
Returns outlook
Expected monthly revenue
On Inquiry
Revenue model Moderate
Business model B2C
Break-even
Capital payback On Inquiry
Capital sensitivity Very High
Investor fit profile
Operations
Operation mode Owner-Operated
Location type Mall/High Street
Property required Mall/High Street
Home-based possible No
Can run part-time No
Primary customer Individual
Market characteristics
Seasonality Low
Recession resistance High
Digital integration High
Years in franchising 10 Years
Avg units / year
Ideal for
Homemaker Student Salaried Professional seeking side income
Expansion territories

Accepting franchise applications in 1 state & UT

Franchise support
Provided by brand
Not provided by brand
Data not available
Tax System Inclusion
Franchise Manuals
Head Office Support
Field Assistance
Agreement Template
Marketing Co-op Fund
Training and agreement details
Training location
Kochi
Business term
Lifetime
Renewal available
Yes
Brand strength
10 Years
Years Franchising
Avg Units / Year
2015
Founded
C
Brand Tier
C
Tier C — Startup brand with early market presence
A+Established AMature BGrowing CStartup
Startup
Forefind rank history
Current rank
#235
Retail category
2025
Based on Forefind scoring model
Licences and compliance
Required licences and registrations for operating this franchise in India. Requirements may vary by state and city tier.
Trade License
GST
Setup complexity:
Moderate

Disclaimer: All scores, rankings, and estimates on ForeFind are independently produced editorial assessments using publicly available data and validated brand-submitted information. They are not verified facts, financial advice, or investment recommendations. Full Disclaimer.

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