About the brand
Erawing International Marketing School (Eims) Franchise
Franchise Quick Facts
| Brand Name | Erawing International Marketing School (EIMS) |
|---|---|
| Industry / Business Category | Vocational Training |
| Founded Year | 2018 |
| Franchise Started Year | 2018 |
| Total Franchise Outlets | 1–10 |
| Estimated Investment | INR 50 K – 2 Lakh |
| Franchise Fee | INR 10,000 |
| Royalty Fee | 75% |
| Space Requirement | 1800–2000 Sq.ft |
| Staff Requirement | Trainers and administrative staff depending on institute size |
| Expected Payback Period | 2–5 Months |
1. What is Erawing International Marketing School (EIMS)?
EIMS is a vocational training institute specializing in Digital Marketing and Entrepreneurship education. The brand offers industry-relevant programs for professionals, students, and aspiring entrepreneurs, targeting individuals and educational institutions seeking certified, practical, and skill-oriented learning in digital business.
2. How the Business Works
EIMS franchises operate as institutes delivering certified programs to enrolled students. Customers (students, professionals, or entrepreneurs) interact with the institute for classroom or blended learning experiences. Daily operations include managing training schedules, conducting practical workshops, overseeing digital labs, and providing student support. Revenue is generated through course fees and certifications offered under the EIMS brand.
3. Products or Services Offered
Certified Programs
| Certified Digital Marketing Specialist (CDMS) | Training in SEO, social media marketing, PPC, content creation, email marketing, and hands-on digital campaigns. |
|---|---|
| Master in Open Innovation & Global Entrepreneurship | Strategic thinking, problem-solving, global entrepreneurship, and business creation for aspiring entrepreneurs. |
Training Support
- Industry-oriented workshops
- Practical exercises and real-world case studies
- Certification and placement assistance
4. How the Franchise Model Works
Franchise partners operate fully branded EIMS institutes. Responsibilities include:
- Managing classrooms, labs, and administrative functions
- Conducting and overseeing training programs
- Student enrollment and support
- Marketing and local outreach to attract learners
The franchisor provides:
- Curriculum and courseware
- Instructor and staff training
- Operational and marketing support
- Certification and ERP systems for institute management
5. Franchise Cost and Investment Overview
| Estimated Investment | INR 50 K – 2 Lakh |
|---|---|
| Franchise Fee | INR 10,000 |
| Setup Cost Components | Classroom setup, computer labs, learning management systems, marketing, and administrative expenses |
| Royalty/Ongoing Fees | 75% of course revenue |
Investment covers infrastructure, educational technology, and marketing for launching the institute.
6. Space and Infrastructure Requirements
| Space Requirement | 1800–2000 Sq.ft |
|---|---|
| Preferred Locations | Urban or semi-urban areas with access to student populations |
| Equipment/Infrastructure Needs | Classrooms, computer labs, projectors, office setup |
| Staffing Requirements | Trainers, administrative staff, and technical support |
7. Training and Franchise Support
- Initial training on program delivery, operations, and management
- Ongoing support in marketing, student acquisition, and operational troubleshooting
- ERP and student management tools
- Assistance with certifications and exam administration
8. Revenue Model and ROI Factors
Franchisees earn revenue through student enrollments for EIMS programs. Additional income may come from certification fees and workshop programs. High-demand courses and low operational overhead contribute to an expected payback within 2–5 months.
9. Brand History and Expansion
| Established Year | 2018 |
|---|---|
| Franchise Commenced On | 2018 |
| Number of Franchise Outlets | 1–10 |
| Geographic Markets Served | India-wide, focused on urban and semi-urban regions |
| Expansion Plans | Increase franchise presence to serve more students and educational institutions |
10. Key Advantages of the Franchise
- Rapid payback within 2–5 months
- Low initial investment for urban and semi-urban areas
- Proven programs in Digital Marketing and Entrepreneurship
- High-demand courses with strong industry relevance
- Comprehensive support system for operations and marketing
11. Who Should Consider This Franchise
- Entrepreneurs interested in education and skill development
- Educational institutions looking to add high-demand programs
- Investors seeking short payback, high-demand vocational opportunities
- Professionals aiming to establish training centers in Digital Marketing and Entrepreneurship
13. Similar Franchise Opportunities
- Digital Vidya – Digital marketing and professional training programs
- NIIT – Skill and vocational training for corporate and student markets
- TechnoIndia Skill Center – Vocational and IT training institutes
- UpGrad Learning Centers – Online and hybrid professional courses
- Simplilearn Training Institutes – Certification-focused vocational training
Investment and financials
Investor fit profile
Franchise support
Brand strength
Forefind rank history
Licences and compliance
Frequently asked questions
The initial investment ranges from INR 50 K to 2 Lakh, covering infrastructure, technology, and operational setup.
Franchisees run EIMS institutes offering certified Digital Marketing and Entrepreneurship programs, following EIMS curriculum and operational guidelines.
A minimum area of 1800–2000 Sq.ft is required for classrooms, labs, and administrative offices.
Payback is expected within 2–5 months, depending on student enrollment and course uptake.
Prospective franchisees can contact EIMS to complete the partnership application, receive guidance on institute setup, and access training and support. ## 13. Similar Franchise Opportunities
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