What
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Where
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At a glance
10 Lakhs - 20 Lakhs
Investment Range
101 - 250
Franchise Count
101 - 500 sq.ft
Area Required
2 - 3 years
Payback Period
5
Years in Franchising

About the brand

Dava Discount Franchise

Franchise Quick Facts

Brand Name Dava Discount
Industry / Business Category Pharmacies
Founded Year 2015
Franchise Started Year 2020
Total Franchise Outlets 100–200
Estimated Investment INR 10 Lakh – 20 Lakh
Franchise Fee INR 2,95,000
Royalty Fee 8%
Space Requirement 200–250 Sq.ft
Staff Requirement Not specified
Expected Payback Period 1–3 Years

1. What is Dava Discount?

Dava Discount is a pharmacy brand offering branded medicines at a fixed 25% discount off MRP, operating within the healthcare and pharmaceutical sector. The franchise serves patients and consumers seeking affordable medications, focusing on accessibility and social impact by reducing cost barriers for essential medicines.

2. How the Business Works

Dava Discount operates through franchise outlets and online platforms providing discounted branded medicines. Customers interact via physical stores or e-commerce channels, placing orders for essential medications. Daily operations include inventory management, dispensing medicines, order fulfillment, and customer service, with revenue generated primarily through sales of pharmaceutical products and recurring purchases.

3. Products or Services Offered

Branded Medicines Prescription and over-the-counter medicines at 25% discount
Health and Wellness Products OTC supplements, vitamins, and personal care items
Online Pharmacy Services Home delivery and e-commerce ordering for franchisees
Consultation Services Guidance and customer assistance in medication selection

4. How the Franchise Model Works

Role of Franchise Partner Operate a pharmacy outlet or online platform delivering discounted medicines
Responsibilities of Franchise Owner Manage daily operations, inventory, staff, and customer service
Outlet Operation Maintain stock of branded medicines and fulfill orders through store or online channels
Relationship with Franchisor Dava Discount provides training, marketing support, supply chain management, and operational guidance

Franchisees implement a standardized pricing and service model while leveraging the parent company’s infrastructure.

5. Franchise Cost and Investment Overview

Estimated Investment INR 10 Lakh – 20 Lakh
Franchise Fee INR 2,95,000
Setup Cost Components Store fit-out, inventory procurement, point-of-sale systems, and branding
Royalty Fee 8% of revenue
Expected Payback Period 1–3 years

6. Space and Infrastructure Requirements

Floor Area 200–250 Sq.ft
Preferred Locations Urban or high-footfall areas with healthcare demand
Equipment Needs Shelving, refrigeration units, storage, billing and inventory systems
Staffing Requirements Pharmacists and support staff to manage dispensing and customer service

7. Training and Franchise Support

Operational Training Guidance on store management, dispensing procedures, and compliance
Marketing Support Assistance with local advertising, promotions, and online campaigns
Supply Chain Management Continuous access to branded medicines at discounted pricing
Ongoing Support Field assistance, customer service guidance, and operational monitoring

8. Revenue Model and ROI Factors

Revenue Streams Sale of prescription and OTC medicines
Pricing Structure Standardized 25% discount on branded medicines
Customer Demand Patterns Driven by recurring healthcare needs and affordability considerations
Repeat Purchase Potential High due to essential medication requirements
Operational Cost Considerations Staff wages, inventory, rent, and utilities
Expected Payback 1–3 years depending on location and sales volume

9. Brand Background and Expansion

Established Year 2015
Franchise Model Started 2020
Current Network 100–200 franchise outlets
Markets Served Urban and semi-urban areas across multiple regions in India
Expansion Plans Grow franchise network and online pharmacy presence to reach wider communities

10. Key Advantages of the Franchise Opportunity

  • Affordable Healthcare Model with 25% discount on branded medicines
  • Scalable Business Model through physical and online outlets
  • High Repeat Customer Potential due to essential medication demand
  • Structured Franchise Support including training, supply chain, and marketing
  • Social Impact-Oriented Business benefiting economically vulnerable populations

11. Who Should Consider This Franchise

  • Entrepreneurs interested in healthcare and pharmacy services
  • Investors seeking retail or online pharmacy opportunities
  • Individuals looking for moderate investment with recurring revenue potential
  • Operators focusing on urban and semi-urban areas with healthcare demand

Similar Franchise Opportunities

  • Apollo Pharmacy – Retail and online pharmacy chain with national presence
  • MedPlus – Pharmacy and healthcare product franchise network
  • 1mg Store Franchise – Online and offline pharmacy services
  • Guardian Pharmacy – Urban and semi-urban pharmacy outlets
  • Netmeds Partner Program – Online pharmacy and medicine delivery network

Dava Discount provides a franchise opportunity in affordable healthcare, combining moderate investment, recurring revenue potential, and social impact in urban markets.

Health & Beauty Pharmacies B2C Owner-Operated Individual

Investment and financials

Cost overview
Investment range10 Lakhs - 20 Lakhs
Franchise / Brand fee2.95 Lakhs
Royalty / Commission8%
Investment tierMid
Area required101 - 500 sq.ft
Staff required2 - 6
Setup complexityModerate
Business term5 Years
Renewal availableYes
Returns outlook
Expected monthly revenue
1,50,000 to 4,40,000 per month
Revenue levelLow
Business modelB2C
Capital payback2 - 3 years
Capital sensitivityHigh

Investor fit profile

Operations
Operation modeOwner-Operated
Location typeResidential/High Street
Home-based possibleNo
Can run part-timeNo
Primary customerIndividual
Market characteristics
SeasonalityVery High
Recession resistanceHigh
Digital integrationHigh
Years in franchising5 years
Avg units / year30
Expansion velocityAggressive
Ideal for
Experienced professional Small retailer upgrading to branded model Pharmacist

Franchise support

Agreement template
Training and agreement details
Training location
Head office
Business term
5 Years
Renewal available
Yes

Brand strength

5
Years Franchising
30
Avg Units / Year
2015
Founded
A
Brand Tier
A
Tier A — Established brand
A+Established AMature BGrowing CStartup
Established Aggressive

Forefind rank history

#12#39#66#932020202120222023202420252020: #1162021: #422022: #232023: #242024: #252025: #15
Current rank
#15
#15 of 120 in Pharmacies
2025
Moved up 101 places since 2020
Based on Forefind scoring model

Licences and compliance

Required licences and registrations for operating this franchise in India. Requirements may vary by state and city tier.
Drug License
GST
Setup complexity: Moderate

Frequently asked questions

The estimated investment ranges from INR 10 Lakh to 20 Lakh, covering store setup, inventory, and operational expenses.

Franchisees operate physical or online pharmacies offering branded medicines at a 25% discount while managing inventory, staff, and customer service with support from the franchisor.

Outlets require 200–250 Sq.ft, suitable for store operations and product storage.

The expected payback period is 1–3 years depending on sales volume and location.

Prospective franchisees can contact Dava Discount through official channels to initiate the application and receive guidance on setup, training, and operational processes. ## Similar Franchise Opportunities

Disclaimer: All scores, rankings, and estimates on ForeFind are independently produced editorial assessments using publicly available data and validated brand-submitted information. They are not verified facts, financial advice, or investment recommendations. Full Disclaimer.

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