About the Business
Empowering India with Vegan Dairy Alternatives – The WhiteCub Story
In the realm of Vegan Dairy Alternatives, WhiteCub stands tall as a pioneering force in India. Our journey began in 2013 with a steadfast mission: to make Dairy-Free Foods readily accessible to every corner of India. We embarked on this path with a specific purpose – to address critical gaps in the market and provide individuals with a delectable selection of dairy-free and health-conscious alternatives.
Prior to the advent of WhiteCub, the Indian market lacked options for those seeking dairy-free and wholesome alternatives, particularly in the realm of ice cream. In 2021, we took a monumental leap forward by introducing an impressive array of products. Our product lineup includes Vegan Butter, Hazelnut-Cashew Spread, Vegan Curd, and Fruit Yogurt. What truly sets our offerings apart is our unwavering commitment to quality and health consciousness. All our products are meticulously crafted to be free from interesterified fats, hydrogenated fats, trans fats, and palm oil. Notably, our Vegan Butter and Spread are fortified with essential Vitamins B12 and D2, ensuring that they not only tantalize your taste buds but also provide essential nutrients.
At WhiteCub, we have reimagined dairy by replacing it with the goodness of Soy, Coconut, and Almond Mylks. Our dedication to excellence and innovation has earned us prestigious accolades, including consecutive PETA Vegan Food Awards in 2013 and 2014, which underscore our unwavering commitment to cruelty-free and sustainable practices. We have also been honored with the Government of India’s Department of Science & Technology Award of Excellence, a testament to our relentless pursuit of excellence.
As a forward-thinking enterprise, WhiteCub has thrived under the guidance and support of Nexus, an esteemed Innovation Hub and Business Incubator powered by the US Embassy and ACIR. Today, we take pride in our robust, self-operated pan-India distribution network, ensuring that our exceptional products reach every corner of the nation.
At WhiteCub, we firmly believe that being dairy-free transcends the realm of deliciousness; it’s a compassionate choice. We are on a mission to redefine India’s dietary landscape by offering wholesome, delightful, and cruelty-free alternatives that cater to both the palate and the soul.
