Chai Shai Bar

Chai Shai Bar Franchise

Franchise Quick Facts

1. What is Chai Shai Bar?

Chai Shai Bar is a tea café franchise that offers a wide range of flavored tea beverages along with quick-service food items. It operates in the organized tea café and snack segment, targeting a broad customer base that includes students, office-goers, and casual diners seeking affordable refreshments.

The concept combines beverage-focused retail with fast food offerings in a café-style environment.

2. How the Business Works

The business operates through café outlets with both dine-in and takeaway formats.

Customers typically:

• Visit outlets for tea, snacks, or casual meetings
• Choose from a menu of multiple tea flavors and food options
• Receive freshly prepared beverages and quick-service meals

Operational workflow includes:

• Brewing tea using standardized processes
• Preparing and serving fast food items
• Managing peak-hour service for high footfall

Revenue is generated through:

• Tea and beverage sales
• Fast food and snack orders
• Combo purchases that increase average billing

3. Products or Services Offered

The offering is structured around beverages and complementary food.

Beverage Categories

• Multiple flavored chai variants (over 20 options)
• Traditional tea preparations
• Coffee-based drinks

Food Categories

• Fast food items such as snacks and light meals
• Items designed to pair with tea

Serving Format

• Use of traditional serving styles such as kulhads
• Standardized recipes to maintain consistency

4. How the Franchise Model Works

The franchise model is designed for scalable café operations.

Role of the Franchise Partner

• Invest in and set up the outlet
• Manage operations, staff, and customer service
• Ensure adherence to brand standards

Outlet Operations

• Flexible format ranging from small cafés to larger dine-in spaces
• Standard menu and preparation guidelines
• Focus on volume-driven service

Franchisor Support

• Training in operations and product preparation
• Marketing and brand positioning assistance
• Ongoing operational guidance

This model supports expansion across different city formats and location types.

5. Franchise Cost and Investment Overview

The franchise requires moderate investment compared to typical café formats.

Investment Details

• Estimated total investment: INR 10–20 lakhs
• Franchise fee: INR 5,00,000
• Royalty: 2%

Cost Components

• Interior setup and seating
• Kitchen and beverage equipment
• Initial inventory and supplies
• Working capital

Recurring costs include rent, staff salaries, and ingredient sourcing.

6. Space and Infrastructure Requirements

Space Requirement

• Approximately 250–2000 sq. ft.

Location Preferences

• High footfall commercial areas
• Shopping streets and food hubs
• Near educational institutions and offices

Infrastructure Needs

• Tea brewing and beverage station
• Kitchen setup for food preparation
• Seating area (depending on outlet size)
• Storage and billing systems

Staffing

• Typically 4–10 staff depending on outlet scale

7. Training and Franchise Support

Franchise partners receive structured support for operations.

Support Areas

• Training in beverage preparation and food service
• Store setup and layout guidance
• Marketing and promotional assistance
• Ongoing operational support

These systems help maintain consistency and operational efficiency.

8. Revenue Model and ROI Factors

The business combines beverage and food sales to drive revenue.

Revenue Drivers

• Large variety of tea flavors attracting diverse customers
• Food and beverage combination increasing order value
• Repeat visits driven by affordable pricing

Cost Considerations

• Raw material and food preparation costs
• Staffing and rent
• Utility and operational expenses

ROI Outlook

• Expected payback period: 6–11 months
• Reported ROI: approximately 110% (subject to operational performance)

9. Brand History and Expansion

Chai Shai Bar was established in 2019 and began franchising in 2020. The brand has expanded to multiple outlets, indicating early-stage scaling within the tea café segment.

Expansion is driven through franchise partnerships across urban and semi-urban markets.

10. Key Advantages of the Franchise

• Wide range of tea flavors attracting varied customer segments
• Combination of beverages and food increases revenue potential
• Flexible outlet sizes suitable for different markets
• Moderate investment compared to full-scale cafés
• Repeat consumption driven by tea demand
• Structured franchise support and training

11. Investor Questions

What is the investment required for Chai Shai Bar franchise?

The estimated investment ranges from INR 10 to 20 lakhs, including setup, equipment, and working capital.

How does the Chai Shai Bar franchise business work?

The outlet operates as a tea café offering multiple tea flavors and fast food items. Revenue comes from beverage and food sales with repeat customer visits.

What space is required for this franchise?

The required space ranges from 250 to 2000 sq. ft., depending on the chosen outlet format and location.

How long does it take to recover the investment?

The expected payback period is approximately 6 to 11 months, depending on location performance and operational efficiency.

How can investors apply for the franchise?

Investors can apply through the brand’s franchise enquiry process, which typically involves evaluation and onboarding.

Similar Franchise Opportunities

Entrepreneurs evaluating similar tea café and beverage franchise models may consider:

• Chai Point
• Chaayos
• Chai Sutta Bar
• Tea Time
• MBA Chai Wala