About the brand
Biryaan Cart Franchise
Franchise Quick Facts
| Brand Name | Biryaan Cart |
|---|---|
| Industry / Category | Food & Beverage / Quick Service Restaurant (QSR) |
| Founded Year | 2014 |
| Franchise Started Year | 2015 |
| Total Franchise Outlets | 1–10 units |
| Estimated Investment | INR 10,000 – 50,000 |
| Franchise Fee | INR 1,00,000 |
| Royalty Fee | No royalty |
| Space Requirement | ~100 sq. ft. |
| Staff Requirement | 1–2 staff members |
| Expected Payback Period | Around 3 months |
1. What is Biryaan Cart?
Biryaan Cart is a quick service restaurant concept focused on biryani and Mughlai-style dishes, operated through compact kiosk formats. It serves ready-to-eat meals to customers in high-footfall locations, targeting demand for affordable and convenient food options.
The franchise offers a small-format food business model designed for quick setup and simplified operations.
2. How the Business Works
The business operates using a centralized production and decentralized retail model.
Customer interaction typically includes:
- Walk-up orders at kiosks
- Takeaway purchases
- High-volume quick service transactions
Operational workflow includes:
- Receiving pre-prepared food supplies from a central kitchen
- Heating or assembling dishes at the kiosk
- Serving customers at fixed menu prices
Revenue is generated through per-order food sales, with margins based on the difference between bulk procurement cost and retail pricing.
3. Products or Services Offered
The franchise focuses on a limited but targeted menu.
Core Menu
- Biryani variants
- Mughlai-style dishes
Product Format
- Ready-to-serve meals supplied in bulk
- Quick preparation and service
Positioning
- Affordable, fast-moving food items
- Suitable for takeaway-focused consumption
4. How the Franchise Model Works
The franchise follows a kiosk-based QSR model with centralized supply.
Role of the Franchise Partner
- Set up and operate the kiosk
- Handle customer service and daily sales
- Manage basic inventory and operations
Operational Responsibilities
- Receiving stock from the central kitchen
- Maintaining hygiene and service standards
- Handling billing and cash flow
Franchisor Interaction
- Supply of food products at bulk rates
- Marketing and promotional support
- Site selection guidance and training
This structure reduces operational complexity by limiting cooking requirements at the outlet level.
5. Franchise Cost and Investment Overview
The investment requirement is relatively low compared to traditional food businesses.
Estimated Investment: INR 10,000 to INR 50,000
Cost Components
- Kiosk setup and branding
- Initial stock purchase
- Basic equipment and utilities
Fee Structure
- Franchise Fee: INR 1,00,000
- Royalty: No ongoing royalty fee
6. Space and Infrastructure Requirements
The franchise is designed for minimal space usage.
Space Requirement
- Approximately 100 sq. ft.
Location Type
- High-footfall areas such as markets, transit points, or commercial zones
Infrastructure Needs
- Small kiosk setup
- Basic heating or food handling equipment
- Billing system
Staffing
- One or two staff members sufficient for operations
7. Training and Franchise Support
Support is structured to simplify business operations.
Training Areas
- Basic food handling and service processes
- Sales and customer interaction
Setup Support
- Site selection assistance
- Kiosk setup guidance
Ongoing Support
- Marketing and advertising assistance
- Continuous supply of food products
These systems help franchise partners operate with limited complexity and standardized processes.
8. Revenue Model and ROI Factors
Revenue is generated through quick-service food sales.
Revenue Drivers
- High demand for biryani and fast meals
- Location-driven footfall
- Fast service enabling high order volume
Pricing Structure
- Fixed menu pricing with margin on each sale
Cost Considerations
- Inventory procurement
- Rent and utility costs
- Minimal staffing expenses
Payback Period
- Estimated at around 3 months, depending on sales volume and location performance
9. Brand History and Expansion
- Established in 2014
- Began franchising in 2015
- Operates a small network of 1–10 outlets
- Initial presence in Ghaziabad with expansion plans in Delhi NCR
- Focused on scaling through kiosk-based formats
10. Key Advantages of the Franchise
- Low investment entry point
- Compact kiosk model with minimal space requirement
- Centralized kitchen reduces operational complexity
- No royalty fee structure
- Fast service model suitable for high-footfall locations
- Short payback period potential
11. Investor Questions
What is the investment required for Biryaan Cart franchise?
The investment typically ranges between INR 10,000 and INR 50,000, with an additional franchise fee of INR 1 lakh for brand access and setup support.
How does the Biryaan Cart franchise business work?
The business operates through kiosks where franchisees sell pre-prepared biryani and Mughlai dishes supplied by a central kitchen, earning margins on each sale.
What space is required for this franchise?
A compact space of around 100 sq. ft. is sufficient to operate the kiosk and handle customer orders.
How long does it take to recover the investment?
The expected payback period is approximately 3 months, depending on sales volume and location.
How can investors apply for the franchise?
Interested individuals can contact the brand to evaluate location feasibility, understand operational requirements, and begin the onboarding process.
Investment and financials
Investor fit profile
Franchise support
Brand strength
Forefind rank history
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