What
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  • imageAdvertising & Marketing
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  • imageBusiness Services
  • imageEducation
  • imageFood & Beverage
  • imageHealth & Beauty
  • imageHome Based
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Where
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At a glance
10 Lakhs - 20 Lakhs
Investment Range
On Inquiry
Franchise Count
101 - 500 sq.ft
Area Required
On Inquiry
Payback Period
11
Years in Franchising

About the brand

Birla Gold & Precious Metals Limited Franchise

Introducing Shagunn – A Prestigious Jewelry Franchise, An Initiative by Birla Gold

We are thrilled to introduce you to Shagunn – a Jewelry Franchise like no other, brought to you by Birla Gold. Shagunn stands as one of India’s foremost jewelry brands, renowned for its exquisite collection of classic, ethnic, and casual designs. At Shagunn, we offer a stunning and unique range of Gold Jewelry through our franchise outlets and an accessible e-commerce platform.

One of the most rewarding aspects of joining us is the opportunity to collaborate with a diverse range of partnering brands, expanding your reach and influence in the market. Shagunn extends a warm invitation to Working Professionals, MBAs, Entrepreneurs, Homemakers, and Retired Persons to align themselves with the prestigious Birla Gold brand and become esteemed Brand Franchisees of Shagunn.

Here’s what you can look forward to:

Key Benefits:

  • Flourishing Over-the-Counter Sales
  • Low Investments with Exceptional ROI and Lucrative Earning Potential
  • Minimal Overheads, maximizing your profits
  • Stringent Jewelry Certification Standards ensuring Purity Guaranteed.
  • Robust Marketing and Branding support to drive footfalls to your franchise.

Our unwavering commitment to franchisee success includes:

  • Comprehensive and Detailed Operating Manuals
  • Field Assistance to guide you every step of the way
  • Expert Support to address your specific needs
  • Marketing and Advertising Assistance to boost your brand presence

Simply reply to this message, and we will promptly reach out to you. Join hands with Birla Gold, and together, we’ll transform your dreams into glittering success.

Warm Regards,

The Birla Gold Team

Retail Gold & Diamond Jewellery B2C Owner-Operated Family

Investment and financials

Cost overview
Investment range10 Lakhs - 20 Lakhs
Franchise / Brand feeAvailable on inquiry
Royalty / CommissionAvailable on inquiry
Investment tierMid
Area required101 - 500 sq.ft
Staff required3 - 8
Setup complexityComplex
Business term5 Years
Renewal availableYes
Returns outlook
Expected monthly revenue
60,000 to 2,20,000 per month
Revenue levelHigh
Business modelB2C
Capital paybackAvailable on inquiry
Capital sensitivityMedium

Investor fit profile

Operations
Operation modeOwner-Operated
Location typeMall/High Street
Home-based possibleNo
Can run part-timeNo
Primary customerFamily
Market characteristics
SeasonalityMedium
Recession resistanceLow
Digital integrationLow
Years in franchising11 years
Ideal for
Experienced professional Small retailer upgrading to branded model Community business owner HNI

Franchise support

Franchise manuals
Head office support
Field assistance
Agreement template
Training and agreement details
Training location
On & off site
Business term
5 Years
Renewal available
Yes

Brand strength

11
Years Franchising
2014
Founded
C
Brand Tier
C
Tier C — Startup brand
A+Established AMature BGrowing CStartup
Startup

Forefind rank history

#66#67#68#69#7020252025: #68
Current rank
#68
#68 of 85 in Gold & Diamond Jewellery
2025
Based on Forefind scoring model

Licences and compliance

Required licences and registrations for operating this franchise in India. Requirements may vary by state and city tier.
BIS Hallmarking
Trade License
Setup complexity: Complex

Disclaimer: All scores, rankings, and estimates on ForeFind are independently produced editorial assessments using publicly available data and validated brand-submitted information. They are not verified facts, financial advice, or investment recommendations. Full Disclaimer.

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