Casi Global Franchise

Franchise Quick Facts

Brand Name: CASI Global Industry / Business Category: Education / CSR & Sustainability Certification and Training Founded Year: 1950 Franchise Started Year: 2015 Total Franchise Outlets: 50–100 Estimated Investment: INR 2,00,000 – 20,00,000 Franchise Fee: INR 5,00,000 (varies by model) Royalty Fee: 40% (Unit) / 55% (Master revenue share structure) Space Requirement: Not required (non-classroom model) Staff Requirement: Minimal; business development and coordination roles Expected Payback Period: 6–7 months

1. What is CASI Global?

CASI Global is an education and certification organization focused on Corporate Social Responsibility (CSR) and sustainability training. It operates in the professional and academic certification segment, serving students, professionals, and institutions seeking recognized credentials in sustainability and responsible business practices.

2. How the Business Works

The business operates through a certification and training model delivered via online and offline formats. Programs are structured as short-term or long-term courses that participants can access through workshops, lectures, or digital platforms.

Franchise partners promote and distribute these certification programs within their assigned territories. Revenue is generated through course enrollments, certification fees, and partnerships with educational institutions or corporate clients.

3. Products or Services Offered

• CSR and sustainability certification programs
• Training modules for students and professionals
• Workshops and seminars on responsible business practices
• Online and offline learning formats
• Certification programs recognized by institutions and organizations

4. How the Franchise Model Works

The franchise model is structured in two formats: Unit Franchise (city/district level) and Master Franchise (state level).

Franchise partners focus on business development activities such as enrolling students, partnering with schools or institutions, and promoting certification programs. The franchisor provides course content, certification frameworks, and operational systems.

The model is designed to operate without traditional classroom infrastructure, allowing franchisees to scale through partnerships and outreach activities.

5. Franchise Cost and Investment Overview

• Unit Franchise Investment: INR 2,00,000 – 5,00,000
• Master Franchise Investment: INR 10,00,000 – 20,00,000
• Franchise Fee:

• Unit: INR 2,00,000
• Master: INR 5,00,000 – 15,00,000
• Revenue Share:

• Unit Franchise: ~40%
• Master Franchise: up to ~55%
• Investment Components: licensing fees, marketing, outreach activities, and operational setup

6. Space and Infrastructure Requirements

• Space: Not mandatory; can operate without a physical classroom
• Location Type: Flexible; can be home-based or office-based
• Equipment Needs: computer systems, internet connectivity, and communication tools
• Staffing Requirements: minimal staff for coordination, marketing, and partnerships

7. Training and Franchise Support

Franchisees receive access to certification programs, operational guidance, and marketing support. The brand provides tools for conducting workshops, managing enrollments, and building institutional partnerships.

Ongoing support includes updates on course offerings, access to global networks, and assistance in expanding local reach.

8. Revenue Model and ROI Factors

Revenue is generated through student enrollments, certification fees, and institutional collaborations. Demand is influenced by increasing interest in sustainability education and professional certification programs.

The model benefits from low infrastructure costs and scalable operations. The expected payback period is approximately 6–7 months, depending on enrollment volume and partnership development.

9. Brand History and Expansion

CASI Global was established in 1950 and introduced its franchise model in 2015. It operates across multiple countries and has developed a network of 50–100 franchise partners. The brand continues to expand by increasing adoption of CSR and sustainability education globally.

10. Key Advantages of the Franchise

• Operates in the growing CSR and sustainability education segment
• Low infrastructure requirement due to non-classroom model
• Scalable business through institutional partnerships
• Multiple revenue streams from certifications and training programs
• International recognition of certification programs
• Relatively short payback period compared to traditional education models

11. Who Should Consider This Franchise

• Entrepreneurs interested in the education and training sector
• Consultants or trainers looking to expand into certification programs
• Individuals seeking a low-infrastructure business model
• Investors interested in scalable, knowledge-based businesses
• Professionals aiming to build networks with institutions and organizations

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