What
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Where
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At a glance
20 Lakhs - 30 Lakhs
Investment Range
6 - 10
Franchise Count
1,001 - 2,000 sq.ft
Area Required
Under 3 months
Payback Period
12
Years in Franchising

About the brand

Vikas Marwah’S Salon Franchise

Brand Information Snapshot

Brand Name Vikas Marwah’s Salon
Industry Category Beauty & Personal Care
Business Segment Hairdressing and Salon Services
Founded Year 2010
Franchise Started Year 2013
Headquarters Not specified
Number of Franchise Outlets 1–10

1. What is Vikas Marwah’s Salon?

Vikas Marwah’s Salon is a franchise brand operating in the beauty salon sector, offering haircuts, styling, color treatments, and hair care services through independently operated outlets. The brand serves urban clients seeking professional hair and beauty services, targeting style-conscious individuals in Tier 1 and Tier 2 cities across India.

2. How the Business Works

Customers visit the salon for haircuts, styling, coloring, and other beauty treatments. Daily operations include client service, appointment management, hair and beauty treatments, staff supervision, inventory handling, and point-of-sale transactions. Revenue is generated through service charges, product sales, and repeat visits from an established client base.

3. Products or Services Offered

Franchise outlets provide:

Haircuts and Styling Men’s, women’s, and children’s hair services
Color Treatments Hair coloring, highlights, and touch-ups
Hair Care Services Treatments, conditioning, and scalp care
Beauty Services Optional add-on services such as styling and grooming
Retail Products Hair care products and styling tools

Services are designed to address both functional and aesthetic customer needs.

4. How the Franchise Model Works

Franchise partners operate outlets under the Vikas Marwah’s Salon brand. Responsibilities include:

  • Managing daily salon operations
  • Staff recruitment, training, and supervision
  • Client service and appointment management
  • Maintaining brand standards and salon ambiance

Franchisor provides:

  • Technical and operational training
  • Signature techniques and service protocols
  • Marketing and promotional support
  • Access to equipment and hair care products
  • Ongoing business management guidance

Outlets follow standardized practices to ensure service consistency and quality.

5. Franchise Cost and Investment Overview

Investment details include:

Estimated Investment INR 20–30 Lakh
Franchise/Brand Fee INR 1,00,000
Setup Costs Salon interior, equipment, initial inventory, staffing
Royalty Fee 20% of revenue
Other Costs Marketing, operational expenses, and inventory replenishment

This investment covers launching a full-service salon within the specified space.

6. Space and Infrastructure Requirements

Requirements for franchise outlets:

Area 1,000–1,200 sq.ft
Location Preferences Urban retail spaces, high-footfall areas, or malls
Infrastructure Needs Salon chairs, wash basins, styling stations, equipment, and point-of-sale systems
Staffing Requirements Trained hairstylists, support staff, and management personnel

The layout ensures operational efficiency and client comfort.

7. Training and Franchise Support

Support for franchisees includes:

  • Comprehensive operational and technical training
  • Instruction in signature cutting and styling techniques
  • Guidance on salon management, inventory, and customer service
  • Marketing assistance including campaigns and local promotions
  • Access to latest salon equipment and hair care products

These systems help maintain high service standards and consistent customer experiences.

8. Revenue Model and ROI Factors

Revenue is generated from service fees, retail product sales, and repeat clientele. Factors affecting profitability:

  • Client volume and repeat visits
  • Service pricing structure
  • Operational efficiency and staff productivity
  • Marketing and local promotion effectiveness

Expected payback period is less than 3 months, reflecting a high-revenue, small-scale outlet model with strong brand recognition.

9. Brand History and Expansion

Founded 2010
Franchise Commenced 2013
Number of Franchise Outlets 1–10
Markets Served Urban centers and style-conscious cities in India
Expansion Strategy Targeting Tier 1 and Tier 2 cities with scalable full-service salon outlets

The brand leverages reputation, signature techniques, and marketing support for franchise growth.

10. Key Advantages of the Franchise

  • Proven business model with established client base
  • Access to founder’s signature hairdressing techniques
  • Comprehensive training and operational support
  • Marketing and promotional assistance for brand visibility
  • Scalable model for multiple outlets in urban areas
  • Quick payback and high customer demand for salon services

Franchise Investment Snapshot

Estimated Investment INR 20–30 Lakh
Franchise/Brand Fee INR 1,00,000
Royalty Fee 20% of revenue
Space Requirement 1,000–1,200 sq.ft
Payback Period Less than 3 months
Number of Outlets 1–10
Health & Beauty Beauty Salons B2C Owner-Operated Individual

Investment and financials

Cost overview
Investment range20 Lakhs - 30 Lakhs
Franchise / Brand fee1 Lakh
Royalty / Commission20%
Investment tierMid-High
Area required1,001 - 2,000 sq.ft
Staff required6 - 10
Setup complexityModerate
Business term10 Years
Renewal availableYes
Returns outlook
Expected monthly revenue
2,10,000 to 7,30,000 per month
Revenue levelLow
Business modelB2C
Capital paybackUnder 3 months
Capital sensitivityLow

Investor fit profile

Operations
Operation modeOwner-Operated
Location typeResidential/High Street
Home-based possibleNo
Can run part-timeNo
Primary customerIndividual
Market characteristics
SeasonalityMedium
Recession resistanceMedium
Digital integrationMedium
Years in franchising12 years
Ideal for
Established small business owner Mid-level corporate professional Beauty professional

Franchise support

Tax system inclusion
Head office support
Field assistance
IT systems included
Training and agreement details
Business term
10 Years
Renewal available
Yes

Brand strength

12
Years Franchising
2010
Founded
C
Brand Tier
C
Tier C — Startup brand
A+Established AMature BGrowing CStartup
Startup

Forefind rank history

#110#112#114#11620252025: #113
Current rank
#113
#113 of 193 in Beauty Salons
2025
Based on Forefind scoring model

Licences and compliance

Required licences and registrations for operating this franchise in India. Requirements may vary by state and city tier.
Trade License
Setup complexity: Moderate

Disclaimer: All scores, rankings, and estimates on ForeFind are independently produced editorial assessments using publicly available data and validated brand-submitted information. They are not verified facts, financial advice, or investment recommendations. Full Disclaimer.

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