About the brand
Bikester Global Franchise
Franchise Quick Facts
| Brand Name | Bikester Global |
|---|---|
| Industry / Category | Automobile Accessories (Motorcycle Gear & Accessories Retail) |
| Founded Year | 2018 |
| Franchise Started Year | 2023 |
| Total Franchise Outlets | 1–10 |
| Estimated Investment | INR 50 Lakh – 1 Crore |
| Franchise Fee | INR 1 Lakh |
| Royalty Fee | 5% |
| Space Requirement | 600 – 2000 sq. ft. |
| Expected Payback Period | 2–3 Years |
1. What is Bikester Global?
Bikester Global is a retail and e-commerce business specializing in motorcycle gear, accessories, and riding equipment. It operates in the automobile accessories segment, offering products through both physical stores and online platforms.
The brand serves motorcycle owners and riding enthusiasts who require helmets, protective gear, and performance accessories.
2. How the Business Works
The business follows an omnichannel retail model combining offline stores with online sales.
Customers interact with the brand through:
- Physical retail outlets for in-store purchases
- Online platforms for browsing and ordering products
- Assistance in selecting suitable gear and accessories
Operational workflow includes:
- Sourcing and stocking multi-brand inventory
- Displaying products in retail stores
- Processing in-store and online orders
- Managing inventory, logistics, and customer support
Revenue is generated through direct product sales across both offline and online channels.
3. Products or Services Offered
The business provides a comprehensive range of motorcycle-related products.
Key product categories include
- Motorcycle helmets
- Riding gear (jackets, gloves, pants, boots)
- Motorcycle accessories and parts
- Apparel and lifestyle products for riders
- Multi-brand and specialized product lines
This diversified portfolio allows the business to cater to a wide spectrum of customers.
4. How the Franchise Model Works
The franchise model enables partners to operate retail outlets under the Bikester Global brand while leveraging centralized systems and supply.
Franchise partner responsibilities
- Setting up and managing the retail store
- Handling daily sales and customer service
- Managing inventory and product display
- Executing local marketing initiatives
Franchisor support includes
- Access to product portfolio and supplier network
- Training and operational guidance
- Marketing support and brand positioning
- Assistance with business development and scaling
The model integrates both physical retail and digital presence to support business growth.
5. Franchise Cost and Investment Overview
The investment requirement reflects a medium to large retail format with multi-channel operations.
Key investment components include
- Franchise fee (INR 1 Lakh)
- Store setup and interiors
- Initial inventory purchase
- Display fixtures and storage systems
- Working capital
The total estimated investment ranges from INR 50 Lakh to INR 1 Crore.
A royalty fee of 5% on revenue applies.
6. Space and Infrastructure Requirements
The business requires a flexible retail space depending on scale.
Typical requirements
- Area: 600 to 2000 sq. ft.
- Location: High-visibility retail areas, near automotive hubs or commercial zones
- Product display systems and storage
- Billing and customer service area
Staffing includes sales personnel, store managers, and support staff.
7. Training and Franchise Support
The brand provides structured support to help franchisees manage operations.
Support areas include
- Training on product categories and customer handling
- Assistance with store setup and merchandising
- Marketing and promotional guidance
- Ongoing operational and business support
This support helps franchise partners operate efficiently in a specialized retail category.
8. Revenue Model and ROI Factors
Revenue is generated through multi-channel product sales.
Key revenue drivers
- Growing demand for motorcycle gear and accessories
- Increasing number of motorcycle users and enthusiasts
- Online and offline sales integration
- Repeat purchases for accessories and upgrades
Profitability factors include
- Product mix and pricing strategy
- Inventory turnover
- Location and customer footfall
- Digital channel performance
The expected payback period is approximately 2 to 3 years, with ROI influenced by operational efficiency.
9. Brand History and Expansion
The brand was established in 2018 and has developed a presence in the motorcycle accessories retail segment. It operates through both online and offline channels and began franchising in 2023 to expand its reach.
Expansion is focused on growing its retail footprint across multiple cities.
10. Key Advantages of the Franchise
- Operates in a growing automobile accessories market
- Omnichannel business model (online + offline)
- Wide product portfolio across multiple brands
- Recurring demand from motorcycle users
- Scalable retail format
- Structured franchise support system
Investment and financials
Investor fit profile
Franchise support
Brand strength
Forefind rank history
Licences and compliance
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Frequently asked questions
The estimated investment ranges from INR 50 Lakh to INR 1 Crore, including store setup, inventory, and working capital.
The franchise operates as a retail and online sales outlet offering motorcycle gear and accessories, generating revenue through product sales.
A retail space between 600 and 2000 sq. ft. is typically required, depending on the scale of operations.
The expected payback period is around 2 to 3 years, depending on sales performance and location.
Interested individuals can connect with the brand to explore franchise opportunities, finalize store setup, and begin operations.
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