About the Business
Institute of Digital Marketing Franchise Cost & Investment
Commenced Operations
Operations Commenced On
2010
Distribution Commenced On
2014
Distribution Details
Units
Investment
INR 2lac – 5lac
Royalty/Commission
12-21 %
Trade partners
Types of Channels
Investment (If any)
Margin / Commissions
Area Requirement
Dealer Rs. 2lac – 5lac
27%
3 – 30 Sq.mt. – Sq.ft Dealer Rs. 10000 – 50000
12%
0 – Sq.Ft. – Sq.ft Dealer Rs. 10000 – 50000
18%
0 – Sq.Ft. – Sq.ft Master / Multi Units
State Wise
Investment
INR 10lac – 20lac
Unit/Brand Fee
INR 4.5
Master/Brand Fee
INR 18
Royalty/Commission
3-12% %
City Wise
Investment
INR 5lac – 10lac Unit/Brand Fee
INR 4.5 Master/Brand Fee
INR 9
Royalty/Commission
12 %
Details Exclusive territorial rights to a unit franchisee
Performance guarantee to Channel Partner
Anticipated percentage return on investment
30 %
Likely pay back period of capital for a Channel Partner
1 – 2 Years
